Yahoo! hired Nyquist Design to create templates for their internal site usage reports. The reports are critical for creating awareness within Yahoo! of how people are using the site and any issues they may be experiencing. The reports used as a tool for project managers to pinpoint areas of the site that could be improved and as a means of measuring success once they have attempted to address the issues.
The reports are updated on a weekly, monthly, and quarterly basis by people without a design background or access to design tools. Because of this, we needed to ensure that the reports met the following requirements:
– Quick and easy to update via PowerPoint
– Clear and concise with strong data visualization
– Leveraged data visualization tools that were either available within powerpoint, or via a dependable 3rd party service.
– Ability to be distributed via PDF, PPT, and email with no additional impact on the time it takes to prepare the reports
In the end, these report templates proved to be extremely helpful in speeding up the time it takes to generate a report and for providing project managers the insight they need to craft a plan for improving the site.