PayPal hired us to design the user experience and UI for a web editor plugin that would allow merchants to effortlessly accept worldwide currencies in their online stores. Our goal was to create a seamless integration that enhanced both merchant and customer experiences.
“Without a doubt, working with Nyquist Design is a professional experience. Through the various projects I have worked on with them, their team have always gone above and beyond to produce and deliver outstanding creative work. They put emphasis on punctual delivery, while still being flexible to last minute changes. Plus, they’re fun to work with!”
Laura Ward
PayPal merchants wanted a way to accept foreign currencies on their websites without redirecting customers to PayPal. This need arose from the desire to maintain a cohesive shopping experience, reduce cart abandonment rates, and streamline the checkout process. Merchants faced the challenge of managing currency conversions,
fluctuating exchange rates, and ensuring transparent pricing for their global customers. Additionally, they needed a solution that could easily integrate with existing e-commerce platforms like Magento, WordPress, and WooCommerce, without requiring extensive technical expertise or significant changes to their existing workflows.
We began by researching various multi-currency plugins available on popular platforms such as WordPress, WooCommerce, and Magento. This helped us identify common pain points and best practices. We created detailed journey maps and user flows to understand the interactions from both merchant and customer perspectives. Wireframes and visual designs were developed to illustrate potential solutions. Throughout the design process, we conducted usability testing with merchants to gather feedback and refine our approach. This iterative process ensured that our designs met the real-world needs of merchants and provided an intuitive experience for end-users.
Our design included plugins for Magento and WordPress that offered a comprehensive front-end customer experience and a robust merchant interface. Key features included FX optimization, various styling options, the ability to select specific currencies, and price rounding functionalities. Additionally, we designed a “super app” that allowed users to set their currency and pricing preferences in one place. This app enabled websites, apps, and retail systems to interface with it, providing on-the-fly pricing adjustments for global currencies. The solution was designed to be flexible, user-friendly, and easily integrated into existing systems, ensuring a seamless experience for both merchants and customers.
The result was a comprehensive solution that addressed the multi-currency challenge for websites and created a centralized pricing logic for all merchant points of sale. Merchants reported reduced cart abandonment rates and an increase in international sales. The centralized pricing logic ensured consistency across all sales channels,
simplifying currency management and enhancing the overall shopping experience. The solution not only met the initial requirements but also provided a scalable foundation for future enhancements, ensuring long-term value for PayPal and its merchants.
Smooth animated transitions transformed a simple design into something more delightful.
Samsung hired us to design the UX for their sports offering on mobile, tablet and television. The project was a multi-screen/multi-device interface that allowed Samsung customers to create sports viewing events amongst friends. User could invite friends to watch the game together (either physically or virtually) and the platform allowed them to chat, place bets, share stats, etc. Our role in this project was conceptualization, UX design, UI Design, Documentation, and Design QA.
“Nyquist Design is my favorite Silicon Valley design agency. Owner Ian Nyquist and his team are always in tune with their clients and pleasant to collaborate with. Nyquist Design consistently delivered strategic design services on time, within budget and without compromise.”
Su Akyuz
Samsung, renowned for its diverse product offerings including phones, TVs, tablets, and wearables, identified a strategic opportunity to synergize its ecosystem. The vision was clear – to create a cohesive and shared interaction across all Samsung devices, unlocking new dimensions of connectivity and user engagement. Recognizing the potential to elevate its brand standing and offer a unique value proposition, Samsung set its sights on the realm of sports as the catalyst for this transformative initiative.
The significance of this opportunity extended beyond the confines of traditional product offerings. Samsung foresaw the potential to establish itself as a pioneer in shaping the future of multi-device interactions, setting a new industry standard. The convergence of technology and sports held the promise of not just boosting product sales but fostering brand loyalty and creating a unique selling proposition that differentiated Samsung in a crowded market.
Informed by customer interviews and market research, a meticulous mapping process unfolded, identifying the types of information relevant to each device. Brainstorming sessions focused on creating features that not only promoted social engagement but also maximized the utility of Samsung’s diverse product range. The team immersed themselves in the Samsung customer experience, replicating home sports viewing scenarios. The subsequent feature list, aligned with specific devices, formed the basis for the design phase, incorporating moodboards, wireframes, motion studies, and prototypes. Continuous testing and refinement followed.
The resulting design manifested as a true multi-screen experience, enabling users to place friendly bets, seamlessly transition content between devices, and engage in watch parties. From sharing statistics to chatting between friends, the design aimed to enhance the social and interactive aspects of sports consumption within the Samsung ecosystem.
Despite the completion of the design phase, the project faced an unexpected challenge as funding was cut just before the development stage. Adaptability became key as projects were re-prioritized, leading to the incorporation of much of this project’s work into an on-screen info display initiative. While the envisioned multi-screen sports experience didn’t materialize, the iterative design process and insights gleaned contributed to Samsung’s broader initiatives in enhancing user interaction and engagement across its product ecosystem.
The incorporation of these insights underscored the resilience of innovation, steering the company toward a future where on-screen interactions became more intuitive, informative, and closely aligned with user expectations. The legacy of this project lives on, contributing to Samsung’s continuous evolution in delivering enhanced user experiences across its diverse product offerings.
PayPal hired us to design the user experience and UI for custom treasury software. We collaborated with Ernst & Young’s accounting team and PayPal product managers to create a comprehensive site that included Cash Flow, True-Ups, Subledger, Reconciliation, and more.
“Without a doubt, working with Nyquist Design is a professional experience. Through the various projects I have worked on with them, their team have always gone above and beyond to produce and deliver outstanding creative work. They put emphasis on punctual delivery, while still being flexible to last minute changes. Plus, they’re fun to work with!”
Laura Ward
As one of the world’s most prolific money movers, it’s critical for PayPal to have a clear and detailed understanding of its cash holdings and commitments. Their existing software was unable to meet the advanced needs for monitoring cash flow, bank reconciliation, true-ups, and sub-ledger management. PayPal required unprecedented
visibility and control over their financial data to ensure accurate and efficient management of their vast monetary resources. This necessitated the development of a sophisticated treasury software solution capable of handling complex financial processes and providing real-time insights.
To tackle this challenge, we conducted interviews with key stakeholders and subject matter experts to fully understand the requirements and priorities of PayPal’s executive and financial teams. This initial phase allowed us to rapidly assimilate the critical aspects of PayPal’s financial operations. We developed detailed journey maps and user flows to capture the interactions and processes involved in treasury management. Wireframes and visual designs were created to prototype potential solutions. The designs were rigorously tested with PayPal’s financial team to ensure they met usability standards and addressed all functional requirements. This iterative process helped us refine the design based on direct feedback and ensure alignment with PayPal’s financial objectives.
We collaborated closely with PayPal’s stakeholders and Ernst & Young’s accounting team to develop a sophisticated treasury web application. Our team delved deep into enterprise accounting practices to ensure the software’s functionality matched PayPal’s complex requirements. The resulting application included modules for cash flow management, bank reconciliation, true-ups, and sub-ledger functionality. We leveraged our UX expertise to create an intuitive interface that provided real-time data visualization and streamlined financial workflows. The design emphasized usability, ensuring that PayPal’s financial team could navigate and utilize the software effectively.
The end result was a state-of-the-art treasury software that not only met PayPal’s extensive needs but also positioned itself as a potential white-label solution for prominent accounting firms and other enterprise businesses. The software provided PayPal with unparalleled visibility into their financial data, enhancing their ability to manage cash holdings and commitments with greater precision and efficiency.
The intuitive UI and robust functionality significantly improved the productivity and decision-making capabilities of PayPal’s financial team. This project demonstrated our ability to deliver complex, enterprise-grade financial solutions that drive business value and operational excellence.
Screen from the PayPal “Super App” that we designed
Screen from the PayPal “Super App” that we designed
Screen from the PayPal “Super App” that we designed
In order to move forward with confidence, you need a clear view of where you are and where you’ve been. Long-time client, PayPal, took this idea to a new level when they hired us to design the user experience and interface for their business cockpit. This graphical display of business metrics provides PayPal executives with the insight they need to steer the company to success.
“Without a doubt, working with Nyquist Design is a professional experience. Through the various projects I have worked on with them, their team have always gone above and beyond to produce and deliver outstanding creative work. They put emphasis on punctual delivery, while still being flexible to last minute changes. Plus, they’re fun to work with!”
Laura Ward
PayPal faced a multifaceted challenge demanding a nuanced solution. The need for an internal tool was critical, stemming from a desire for comprehensive business insights at every echelon of the organization. The executive team, navigating the complexities of strategic initiatives, yearned for real-time Key Performance Indicators (KPIs) to bolster decision-making. Simultaneously, managers sought a robust project tracking mechanism, craving visibility into ongoing endeavors. Delving deeper, individual contributors grappled with a lack of clarity regarding task expectations, yearning for a cohesive understanding of their role within the broader organizational context.
This intricate tapestry of challenges underscored the necessity for an internal tool that not only bridged the information gap but seamlessly catered to the diverse needs of leadership, management, and individual contributors. The absence of such a tool created a void in organizational cohesion, hindering effective communication and alignment across all levels. Addressing these multifaceted needs required a meticulous exploration of each stakeholder’s perspective, highlighting the complexity inherent in delivering a solution that would truly transform how PayPal operated internally.
In collaboration with subject matter experts (SMEs) from various departments, we conducted a thorough analysis to determine the most valuable information and its interrelation across different groups. Researching third-party tools, APIs, and data sources, we aimed to leverage existing resources for enhanced insights. The use of personas, journey maps, wireframes, and prototypes guided us toward the final design that addressed diverse organizational needs.
The culmination of this exhaustive process resulted in a powerful internal website that served as a strategic hub for business insights. Tailored for product managers, it facilitated the alignment of Objectives and Key Results (OKRs) with initiatives, enabling the planning of quarterly roadmaps, the meticulous tracking of progress, and more. The platform went beyond mere project tracking; it provided a dynamic visualization of productivity, fostering a holistic understanding of ongoing efforts.
This comprehensive internal website brought about a paradigm shift in how PayPal operated internally. The leadership team gained heightened top-level visibility, enabling informed decision-making and accurate forecasting. Managers found a robust tool to set clear expectations and monitor project status in real-time.
For individual contributors, the platform provided a contextual lens, allowing them to see their tasks in relation to the broader organizational picture, fostering a sense of purpose and alignment. The transformative impact rippled across all levels, creating a more cohesive, informed, and agile organizational culture within PayPal.
CyberRes hired us to design their 250 page white paper. This was a large editorial layout project. They liked the outcome so much that they hired us to design another for them!
We worked closely with both SAP and their marketing agency, Aventi Group, to design a series of microsites that would showcase their products and services in a visually engaging and informative way. Our team conducted extensive research to gain a deep understanding of SAP’s target audience and their needs, and used this information to create a user-centered design approach. The resulting microsites were optimized for performance, accessibility, and user experience, and received positive feedback from both SAP and their customers.
In our line of work, we’re no stranger to the Adobe website. That’s why it was such an honor when Adobe hired us to create visuals for the educational content on their site. We created over 80 images to accompany articles about their various applications. Each image illustrated different tools and features, such as scale, contrast, warp, etc.
We regularly design presentations for SAP. They come to us with a rough deck, and within a quick turnaround, we polish it, clean up the visuals and messaging as needed. This is one example of that effort.
When plumber extraordinaire, Glenn Hammonds, decided to set out on his own, he knew who to call about getting set up with a world class logo, website, and overall brand. We designed the all of it hand-in-hand with him, and he couldn’t be happier with how it turned out!
PayPal hired us to produce an explainer animation that illustrated the functionality and benefits of their multi-currency website plug-in (which we also designed). Our roles in this animation project were script writing, storyboarding, voiceover recording, music selection, visuals design, and animation.
